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Rochester, NY Blog

Your Building Blog for the Rochester Area

Community Living in the East Rochester Area

Posted by John Graziose on Tue, Jun 30, 2020 @ 09:06 AM

living room in custom home in greater rochester area

One of the most important aspects of building a new home in the East Rochester area is deciding where you’re going to live. While you certainly want to pay close attention to the floor plan you choose for your new home (to ensure your home fits the needs and lifestyle of your family), the fact is that you won’t spend all of your time inside the walls of your house.

Just as the design of your home should fit your needs and personality, you’ll want your community to reflect your lifestyle and sense of home. The good news is that in addition to lots of home design options, you also have a nice variety of communities from which to choose in the greater Finger Lakes region.

Let’s take a closer look at just a few.

hiking trails in webster ny

Webster is known as the place “Where life is worth living!” and this community has a lot to offer, including employment opportunities as it is home to a number of established businesses and start-up companies. Webster also places a high value on its pristine environment, and recently purchased 1,023 acres of land to be used for hiking trails and other recreational activities for current and future generations. There are also numerous parks throughout the town and village, including Webster Park with its breathtaking views of Lake Ontario. Another great feature of the town is the Webster Arboretum in Kent Park, which has an incredible variety of plants, flowers, shrubs, and trees. The town is also conveniently located near State Route 104 allowing residents easy access to downtown Rochester or the Greater Rochester International Airport within 15-25 minutes. With an excellent geographical location, business and educational opportunities, and a friendly, community environment this might be your pick.

Lake Ontario in NY

Ontario is named after the beautiful Great Lake on its northern border. Minutes away from Lake Ontario, residents are surrounded by an abundance of parks, arboretums, wildlife sanctuaries, and natural splendor. Nestled between Rochester and Syracuse, Ontario is the perfect safe haven for those looking to get away from the hustle and bustle of big-city living without sacrificing urban amenities. Ontario offers a vast selection of venues for shopping, dining, entertainment, art, and so much more -- perfecting the phrase "small-town living".

Living in Canandaigua NY

Canandaigua is a charming town located in the Finger Lakes region of New York, blessed with beautiful scenery and a number of attractions that make it unlike any other town in the region. Often referred to as "the chosen spot", Canandaigua is known as one of the best places to live because of its tight-knit community, prestigious education, superior quality of life, and incredible recreational activities. Find a restaurant for every occasion or taste palette on Main Street, attend a legendary summer concert at the CMAC (Constellation Brands, Marvin Sands Performing Arts Center), enjoy some sunshine at the pier of Canandaigua Lake, or even windsurf and paddle board on the water -- Canandaigua lives up to its reputation.

Living in Sodus NY

Sodus is a small-town in close proximity to Lake Ontario and numerous beaches. This walkable community is surrounded by state parks, farmers markets, restaurants, and more family-friendly activities. Spend the day at Sodus Point Beach, or maybe even explore the local historical lighthouse. Escape the noisy and busy city life in quiet and cozy Sodus, a place residents can slow down their pace of life in order to happily stop and smell the roses.

Perinton NY park bench

Perinton is one of the best places to live in New York and the nation due to its high quality of life, reputable educational institutions, sprawling city center, and tight-knit community that residents benefit from every day. Surrounded by parks and natural beauty, it's easy to start the day biking or hiking then finish it on the patio of a local restaurant. With no short of recreational and professional opportunities, Perinton is a playground for all walks of life.

Living in Victor New York

Victor is a cozy little town, approximately 20 minutes away from Rochester. This beautiful and quiet community offers everything from numerous parks to an abundance of hip food and drink establishments. Known for being one of the most prosperous and upscale towns surrounding Rochester, Victor is a great place to set down roots or raise a family. Whether you're a single-family home or a multi-generational home, Victor will take care of you. Surrounded by hundreds of acres of land for hiking, biking, golf, and more; Victor allows you to balance city living with an active, outdoor lifestyle.

Living in Huron NY

Huron is named after the Great Lake that borders the town on the north, and is a superb location for those who love open spaces. The topography of the town is comprised of rolling hills, tracks of wooded areas interspersed over acre upon acre of open land, crop fields, orchards and pasture land. Agriculture and farming are an essential and integral part of the character of the community. Huron offers the benefits and enjoyment of extensive public waterways and resort facilities and properties. For those looking for a community with a truly rural character, this is an ideal spot.

Living in Fair Haven NY

Fair Haven prides itself on being a place for all seasons. A quiet and peaceful community along the southern shore of Lake Ontario, Fair Haven offers small town hospitality that is enjoyed by visitors year after year. Located on the Seaway Trail, between Rochester and Syracuse, Fair Haven, NY has year round seasonal activities for everyone, including winter activities such as the Winter Festival and the annual Winter Festival Progressive Dinner and Dance. For more events, check out Fair Haven’s events calendar!

We invite you to check out the other great communities (and new home options) in the East Rochester area so that you can find the home and the community that best fits your family’s lifestyle and personality.

Schedule a Consultation to Build a Custom Home in the Greater Rochester area

Topics: Custom homes, Fair Haven NY

Choosing the Right Floor Plan for Your Rochester Area Home

Posted by John Graziose on Thu, Jun 25, 2020 @ 17:06 PM

Choosing the Right Floor Plan

We love to have choices! If you don’t believe me, just take a look at the cereal aisle in the grocery store. That same affinity for options holds true when it’s time to build a home in the greater Rochester area. That’s one reason we offer so many different choices of floor plans. If you glance through our plans you'll find Colonial homes, first-floor master homes, patio homes, ranch style home, Cape homes, and even homes that offer in-law layouts.

The only problem with having so many choices is that at some point you actually have to make a choice. But how do you pick the right floor plan for your family’s specific needs? Here are a few things to keep in mind as you select the plan for your new Rochester home.

What Makes a Good Fit?

home plans for your rochester area home

Finding the right fit in life makes everything so much more comfortable. It doesn’t matter whether it’s shoes, pants, or bikes — if you don’t have a good fit, nothing feels right. It’s the same way when you’re building a home. When it comes to plans for your home, one size (or style) doesn’t fit all. Before you fall in love with a floor plan because it looks nice, you’ll want to consider your lifestyle. Do you like to entertain? What kinds of activities does your family enjoy? What about your kitchen? Will the kitchen in the house you build match your personality? Here are a few things to keep in mind:

    • Function and Form
      It’s easy to get excited about the latest design trends, but you’ll want to make sure the space is truly functional. As an example, having lots of large windows can make a room beautifully bright and provide great views. And a big fireplace is also a nice focal point for a room. But if two walls of your room are taken up with windows and a fireplace, will you have room for all of your furniture? 
    • Fitting Your Personal Style
      Open design floor plans are very popular — and attractive —  but does that fit the way you live? If you prefer a more formal dining area or a place where you can entertain guests that’s away from the kitchen, you may want to choose a plan that has a formal dining room and/or living room. If you have smaller children, you may prefer a plan that puts bedrooms upstairs — away from noise and commotion — rather than a plan that has bedrooms on the same level as common areas such as the kitchen and family room. 
    • All The Right Rooms
      Make sure the plan includes rooms that are important to you. Just because something is trendy doesn’t make it right for you. For instance, media rooms are extremely popular, but if your family isn’t big on watching TV or movies, you may not want a plan that devotes a whole room to that activity. If you enjoy large family dinners on a regular basis, you may want a plan that features a large dining area — or even a separate dining room. It’s important to think about where important rooms are located as well. Does the location of the kitchen work well with your family routine? Will the laundry room be located where you like to have it? 

When it comes to building your home, don’t settle for something that isn’t the right fit. Home is the place where you should feel comfortable — a place that’s the perfect fit for you and your family!

How Flexible Are Your Plans?

selecting a floor plan

What do you do when you find a floor plan that’s almost right? Are you locked into it, or can you change it? Some builders simply don’t allow for changes. What you see in the plan is what you’re going to get. That’s not a criticism. It’s just the way their business model works. At Gerber, we take a slightly different approach. We’ll work with you to make modifications and adjustments. In fact, even though we offer dozens of great plans, we’ll will also work with a plan you bring us to make sure you get what you want and need.

Planning for the Future

Select the right floor plan for your home

Your home is a long-term investment. Chances are you’re going to be in your home for a while. That means your needs (and even your tastes) will change. For that reason, you'll want to make sure that the flow of the house fits the way you live now and into the future. It’s easy to overlook the fact that small children, who can easily share a bedroom when they’re little, will grow into teens and adolescents who will want their own space. Then there are your own needs to consider. Stairs may not be a concern to you at all right now — but what about five or 10 years from now? You may want to consider a single-level home or a home with the Master Suite on the first floor.

Narrowing Your Search

2 story floor plan for rochester ny home

There are so many plans out there that the process can be overwhelming. We offer dozens of different options ourselves — and we’re just one builder. So what can you do to keep you’re your perspective (and your sanity) while considering your options. How can you narrow your search without giving up too much choice?
One way is to identify key elements that are important to you:

      • Style: If you want to search by style of home, you can choose from Colonial style homes, Ranch style homes, or Cape homes. You’ll find plenty of options in each of those categories. 
      • Need: If you require something that will offer privacy and independence for mature parents or older children, you can explore the available options in the In-Law Layouts section of the plans. Or maybe you’re thinking about your own needs down the road and want a place that will continue to be comfortable and safe for you as you get older. In that case, you might want to look at our 1st Floor Master plans

Checking out floor plans doesn’t have to be an overwhelming proposition. Narrowing your search a bit can make the whole process a lot more manageable — and rewarding.

Think of our floor plans as a starting point. The important thing is to create a home that meets your needs, satisfies your sense of style, and fits your budget. That may take a bit of work and time — but we think it’s the best way to get a great home that you’ll love for years to come. A great floor plan isn’t necessarily one that’s flashy or trendy. What makes a plan great is when it fits your family’s lifestyle and makes you comfortable. 

Check out this short and informative video in where Gerber Homes' John Graziose explains a bit about how our process for choosing the right floor plan works.  Instead of having to adapt your lifestyle to the floor plan you chose, we think your floor plan should adapt to your desires and lifestyle!

Schedule a Consultation to Build a Custom Home in the Greater Rochester area

Topics: floor plans, Building a New Home

The Custom Homebuilding Process: Taking One Step at a Time

Posted by John Graziose on Wed, May 27, 2020 @ 15:05 PM

Building a custom home is not an overnight process. It’s quite different than buying an existing home. It’s also more involved than building a new home that’s identical to all the others around it. So what does the custom homebuilding process look like? There are lots of details, but it is manageable (and exciting) if you approach the process properly—by taking one step at a time.

Start with a Realistic Budget

Determine your budget for your Rochester NY Custom home

One of the first things you should do is establish a realistic budget. What you are willing or able to spend plays a big role in determining what you can build.  Homeowners can get themselves in trouble by not being realistic. If you try to build more than you can really afford, you can end up “house poor.” You may have a fine house, but you may find yourself struggling to keep it. If you spend less than you really should you may save some money, but you probably won’t be happy with the quality, size, or features of your new home.  Remember: Your goal is not to save money (or overspend!), but to get the best home you can at a fair price. And knowing what your budget is can help you make decisions when options to modify your building plans surface. Here's some help in setting a realistic budget for your Rochester-area custom home. Here's some help in setting a realistic budget for your Rochester-area custom home.


Select the Perfect Lot

Finding the perfect home site in Rochester NY

Different homeowners want different things from their lot. Some opt for convenience (proximity to schools, work, or regular events). Some are more concerned with views or seclusion. But no matter what drives your choice, you’ll have to select your lot before you get too far down the road with specific design details because the physical characteristics of a lot can determine the structure of the house being built on it. Here's an article that offers help for this critical part of the custom home building process.


Find the Best Home Builder

Select a Builder for your Rochester NY Custom Home

Selecting the construction team that will be building your dream home is every bit as important as choosing your lot, your plan, and making your budget. Many homeowners begin by selecting the builder or contractor who then selects the other members of the team. The good news is that a good general contractor knows who the other best players in town are.  Check out this article for tips on what to look for in a custom builder.


Determine Your Design

Determine Your Design for your Rochester NY area custom home

Gerber Homes offers an extensive collection of floor plans from which to choose! Options range from estate-sized acreage home sites to smaller single story homes. And each floor plan can be customized to give you the maximum number of options. And if you want something different, you can still enjoy the outstanding quality and craftsmanship of a Gerber Homes—built home that’s based on your own plans! 


Understand the Construction Process

Understanding the construction process for your rochester ny custom home

We’re not suggesting that you become an expert in home construction. At the same time, it’s helpful for you to understand what happens in the various stages of construction. There will be times when it doesn’t look like a lot of progress is being made. Despite appearances, there are important activities happening. Click here for a visual look at what happens in key stages of the construction process. It will help you to be more comfortable when it feels like things aren’t moving as quickly as you’d like.


Seal the Deal with a Contract

Seal the Deal with a Contract for your custom home in Rochester NY

The final step to take before beginning to build is to secure a written contract signed and dated by both the builder or contractor and the architect or designer (unless the architect’s designer is a sub-contractor of the builder). A new home construction contract should describe the project in detail and should include a list of all the components included in the house. If you make any changes to the project, be sure to amend the contract, so there are no unwanted surprises later.


Keep Learning

Continue learning about the custom home process

If you’re looking for more details (and ideas) for building a custom, we invite you to download our free 17-page Custom Home Guide.


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Topics: floor plans, Custom homes, Building a New Home, Home Design

Why You Should Pre-Plan Your Custom Home

Posted by John Graziose on Mon, May 11, 2020 @ 17:05 PM

The Rochester area is experiencing a housing boom, leaving home buyers competing against one another for the few available homes in the area. High demand and low inventory means buying a home can take a long time, and the home you find might not even be the home you want.

What's the solution? Work with a reputable builder like Gerber Homes to build a custom home.

Benefits of a Custom Home

Open concept custom home in Rochester NY

Unlike existing homes that have been used for months or years by previous homeowners, custom homes offer personalized luxury. You can have a home that is built to suit your wants and needs. 

  • Built to your specifications - Work with our team to create a home that's built just for you and your family.
  • No competition. Building your own custom home eliminates competition from the home buying process. When you build a custom home, it's just you and your contractor, working together to create a home you can love forever.
  • Turn-key results. When you buy a home that someone else has lived in, you may spend several months fixing the property before moving in. When you build a custom home, it's turn key from the minute your contractor finishes.
  • Low maintenance for years. The home that you build will likely not suffer maintenance issues for many years, because all of the systems will be brand new. What could be better?

Plan Now, Be First in Line to Build Your Home

Gourmet Kitchen in Rochester NY

Planning your custom home doesn't happen overnight. There are many steps that need to take place prior to construction. Since the market is experiencing such a high demand, pre-planning your custom home is the best thing you can do to ensure that your home is built within your desired time frame. After all, there are so many people that need housing in the area, so get yours first by planning now. 

With our new virtual meetings, you can pre-plan your custom right from the comfort of your couch. You can get started by scheduling your virtual meeting with our experienced sales team. During your virtual meeting, our team can help you:

  • Review floor plans and home sites. We'll walk you through the available home sites and show you the available floor plans.
  • Get pricing for your new home. Once you've selected a site and a floor plan, we'll provide a price range to help you plan for your upcoming construction project.
  • Discuss options, special features, must-haves, like-to-haves, and more. Each home is customizable. We'll discuss the ways that the floor plan that you choose can be tailored to your needs.
  • Ask our team questions about the process. You'll naturally have some questions about the home building process, and we'll want to answer them! Take the time to have a one-on-one discussion that can help you plan and decide if a custom home is right for you.
  • Make color selections and so much more. You'll see your home begin to take shape right before your eyes. With color selections made, you'll walk away with a picture in mind of your future home and how it looks.

Don't be last in line by neglecting to pre-plan your new home. Get started today!

Schedule Your Virtual Meeting

We're excited to help you build your dream home in the Greater Rochester area. Contact us today to schedule a virtual meeting with a member of the Gerber Homes team. We can't wait to hear your vision for your new home! 

Schedule your virtual meeting today

Topics: Custom homes, Home Building Tips

Building Your Rochester Custom Home

Posted by John Graziose on Mon, Mar 30, 2020 @ 10:03 AM

Custom homes don’t spring up overnight. They’re built one step at a time. And a lot of the steps that go into building a custom home take place before the hammers and saws come out. Building a new home in the Rochester area can be a fulfilling and exciting adventure. But it’s important not to skip the early steps so you can get to “the good stuff” of actually seeing your dream take shape.

Let’s look at some of the important steps you’ll need to take.

Initial Planning

Start Planning Your Rochester NY Custom Home

You’ll want to have a good idea of what kind of home you want to build—one that will meet your family’s needs now and for the foreseeable future. How do you get started? Some people like to start by looking at floor plans. It gives them a sense for how all the elements come together and how the space in the home will be used. Others prefer to sit down with a builder or designer first; talk about what their needs are, and then use the builder’s expertise to help pick out or create the best floor plan for them.  It really works either way, but don’t be afraid to involve your builder early on. He can be a real help in guiding you.

By the way, we have dozens of floor plans representing a variety of different styles and sizes of homes. You can check them out for yourself right here!

Creating a Budget

Creating a Budget

This is incredibly important. You want to create a realistic budget. You don’t want to plan a house you can’t afford. And you also don’t want to budget less than you should (you’ll end up disappointed). Again, it’s good to work with a builder who can give you a very accurate estimate of what a realistic budget is for the home you want to build.


build in a Rochester NY community

For some homeowners, this should go at the top of the list. Having a very specific location in mind can drive both the design and the cost of your home. Are you looking to build in a community? Do you want to be in a more isolated area? Picking the right home site for your home is critical. Check out some of our wonderful communities across the Rochester area that could be perfect for you! 


Financing Your Custom Home

Most homeowners don’t simply write a check to pay for their new home. You’ll want to have your financing in place before construction starts. There are a few options available, so you'll want to do your research. You can learn more about financing options for your Rochester custom home here. 

Breaking Ground

Breaking ground on your Rochester Custom Home

This is when the action really picks up. Your contractor will need to prepare your lot before he pours, lays or builds the foundation and starts hammering away. It may not look like much is happening at this stage, but that “hole in the ground” has to be just right before the foundation can go in.


Starting Construction on Your Rochester Custom Home

This is where your home really starts to take shape. But even though you won’t be wielding the tools, you’ll still be involved in the process. There will be decisions to be made throughout the construction process and you’ll want to meet regularly with your builder so he can keep you apprised of progress, and get your input if any changes need to be made.

That’s a pretty quick overview of the custom home building process. There are, of course, a lot of details we didn’t go into. If you’d like to explore some of those details in more depth, we invite you to download our free Custom Home Guide. It’s also packed with design tips and even offers help in selecting the right builder. 


Topics: floor plans

Essentials for Evaluating the Suitability of a Model Home

Posted by John Graziose on Fri, Mar 27, 2020 @ 14:03 PM

People looking for a home in the greater Rochester area often assume that they either have to choose an existing home that's on the market or build from the ground up. While both of those may be good options for some people, there is another option: Purchasing a model home. Could that be a good option for you? Let’s take a look at some of the essentials for evaluating the suitability of a model home for your family’s needs.

The Location

Location of Model Home

We all know about the importance of location when choosing a home. Where you choose to live is every bit as important as the kind of home you choose to live in. Choosing the location of your home can be a little tricky. Sure, you can get a feel for how far it is from important locations such as schools, shopping, and other family activities. But that’s only part of the picture.

If you’re purchasing an existing home, you can get a bit of a sense for the existing community. But what if you want a newer home? If you’re building a brand new home, it’s a little harder to do that because if the homes are being built it can be hard to visualize what the community will look like. With a model home, you’ll often have the ability to see the community that is developing around it. We build homes in a variety of different communities in the greater Rochester area and we have model homes in numerous communities.

More Bang for Your Buck

Get more for your money when you build a custom home

I’ll let you in on a little secret. When builders build a model home they like to show off just a little bit. OK, that’s really not a big secret, but it’s true. We builders use model homes as showcases. That means we tend to put our best foot forward. A model home will often have upgraded floor plans. It’s likely to have upgraded finishes for flooring, cabinets, and countertops. What that means is that you can get top-of-the-line materials and design for a great price. Builders also tend to use interior designers to decorate the interiors of model homes. And while you won’t get to keep the furniture and pictures they use to stage the model, you’ll still get the benefit of having had a professional’s touch in color-coordinating things. You can also tap into a professional’s design flair by taking pictures of the staged home and then adapting that interior look to your personal tastes.


Availability of new model homes in Rochester NY

What can you do when you have your heart set on a new home—but simply don’t have the time to wait? That’s where a model home can really shine. You may need to make a move quickly for a number of reasons:

  • You could be relocating to take a new job.
  • You could have an addition to your family on the way.
  • Maybe you have mature parents moving in with you that you weren’t planning on.

Building a brand-new home takes time, and involves a lot of decisions up front and during the building process. With a model home, you don’t have to make a lot of those choices. Plus, the home is already built. That means a faster move-in time frame. We regularly post listings of available model homes that you can either visit in person or visit online with a virtual tour.

Eliminate Guesswork

Eliminate Guesswork out of choosing the right floor plan

For some people, one of the toughest things about building a new home is visualizing how things are going to look. Some potential homeowners can look at floor plans and see the end results in their minds. For others, the floor plans are just lines and numbers on a piece of paper. It’s hard for them to envision the end result. With a model home, you can actually walk through every room in the house. Not only do you then get to experience what each individual room looks and feels like—you also get a sense of the flow of the entire house. You can experience what it's like to move from the kitchen to the family room. You'll have a first-hand look at how each bedroom is set up. You'll know what it feels like to take linens from the bedrooms to the laundry.

Even if you decide that you still want to build, taking the time to tour a model home is a valuable experience. Model homes can help you take the guesswork out of choosing a home that’s right for you and your family.

Take Advantage of Trends

Take Advantage of Home Design Trends

I mentioned above that builders often use model homes to showcase their craftsmanship. Another thing that model homes are good for is to introduce potential homebuyers to new homebuilding trends. While we try to keep prospective clients abreast of new trends that will make their homes more comfortable and convenient, there’s nothing quite like seeing it for yourself. So if you buy a model home, you’re probably buying something that’s in step with the latest home design trends. That makes it more enjoyable for you—and it also means more value later on if you should decide to sell your home.

What If You’re Not Sure That New Is Right For You?

What If You’re Not Sure That New Is Right For You?

Building a brand new home isn't the right answer for everyone. If you're trying to figure out if it's right for you, visiting a model can help answer some of those questions because you'll see things first-hand (without having to look past other peoples' "stuff" in an occupied home. If you'd like some additional insights, here’s a helpful post that delves into the topic in a bit more detail.

Schedule a Consultation to Build a Custom Home in the Greater Rochester area

Topics: Model homes, Custom homes

Custom Home Trends for 2020

Posted by John Graziose on Fri, Mar 27, 2020 @ 14:03 PM

At the beginning of every year, you'll start hearing about the latest trends in home building design and décor. If you're thinking about building a custom home this year, it's a good time to pick up ideas and consider options before you get too far into the planning of your new home. With that in mind, let's take a look at some custom home trends for 2020.


Two Out of Three Designers Disagree

One fun part of considering upcoming design trends is observing how design experts disagree about what’s in and what’s out for the coming year. As we’ve checked out the opinions for this article, we’ve run into some conflicting views, but we’ll pass along what seems to be the consensus opinions.

Contemporary kitchen in Rochester NY

There seem to be two main areas that surface regularly when considering home trends. One focuses more on design and functionality. Those are what we might consider long-range lifestyle trends because they are reflections of what people consider important when it comes to how they live. The other area has more to do with décor and is more concerned with fabrics, patterns, and colors. It’s a reflection of peoples’ sense of style.


Lifestyle Home Trends

Open concept floor plan
  • Open Space Plans aren't anything new, but they continue to be a trend for new homes. One advantage of this type of design/floor plan is that it creates a bigger visual feel. Even a somewhat smaller footprint can still feel spacious. Another benefit to open plans is that they allow much more natural light into the home (in and of itself a trend). People also use their kitchen, family room, and dining area at the same time for entertaining. It’s a bit of a change in lifestyle from years ago. With that being said, not everyone likes the open concept. Some people prefer a separate dining room for more quiet and formal entertaining.


Smart home technology
  • Smart Homes have been around for several years as well. A few years ago, however, people were more caught up in the newness of the technology. As smart home technology has matured (and improved) homeowners are looking less at the "gee-whiz" factor and more at how certain technologies actually improve comfort and convenience. Whole-home technology that encompasses the ability to control thermostats, lighting, window coverings, and even home security are becoming built-in features rather than add-ons.


Custom Home in Rochester NY
  • The Sounds of Silence are becoming more desirable in new homes. Homeowners are learning to cherish the quietness that their new homes can offer. That’s true for both protecting the family from intrusive noise from outside the home—and for controlling noise within the house.


Hidden microwave in kitchen in Rochester NY
  • Hiding the Microwave is a trend that is catching on. Positioning the microwave over the cooktop of your stove is a throw-back to the old combination stove/oven/microwave appliances from years ago. Today the trend is to locate the microwave at a lower level (preferably hidden) where it's still easily accessible but doesn't draw the eye.



Décor & Interior Design Trends

Mix and match cabinets in Rochester NY Home
  • Mix & Match Cabinets continue to grow in popularity. Increasing numbers of homeowners are embracing the concept of having kitchen cabinets that match. Some designers have been forecasting the demise of the “white kitchen” for some time, but that seems to be a trend that’s hanging on. However, that doesn’t mean your cabinets have to be all white. The photo you see her from a remodel we recently did shows how mixing a bold-colored kitchen island with white cabinets can provide a stunning look.


Quartz countertops in kitchen in Rochester NY
  • Granite Countertops may be losing their grip as the “go-to” material for kitchen counters (at least that’s the opinion of Lonni Paul of Lonni Paul Design). The new trend is toward Quartz as an alternative. However, new reports have been surfacing about the health hazards Quartz dust has on workers who cut it for kitchen installation, so keep that in mind before making your decision.


Classic Blue Paint in Rochester NY Home
  • What’s the Color of the Year? Every year there is much ado made about what the “color of the year” is going to be. Pantone recently announced that their Color of the Year for 2020 is Classic Blue (You can see a swatch of this featured here). While Pantone doesn’t create paints for home use, you can expect to see this pop up as an accent color in a lot of different areas. You may find it more helpful to check out what the major paint companies are touting as their colors for interior house paints. There is always some difference between the manufacturers—and some of them tend to show a broader palette of colors rather than focus on one color. Here’s a Better Homes & Gardens summary of what the major paint companies (Benjamin Moore, Valspar, Sherwin-Williams, HGTV Home, Behr, and PPG) are putting forward as their choices for 2020.


Remember: It’s Your Home

Custom Home in Rochester NY

Perhaps the most important thing to keep in mind as you follow the custom home trends for this year is that it’s your custom home and you should focus on the things that make you comfortable—whether it’s the layout or the décor. That, after all, is what “custom” is all about!


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Topics: Custom homes, Custom Home Features

Kitchen Design Considerations for Your Rochester Home

Posted by John Graziose on Fri, Mar 27, 2020 @ 13:03 PM

There’s no way to overstate the importance of the kitchen in your Rochester area home. It doesn’t matter if you’re building a brand new custom home or remodeling your existing kitchen. It’s one room you simply want to get right.

But just what does it look like when you get the kitchen right? What should be your biggest considerations when building or remodeling your Rochester-area home?

It’s easy to focus on the visual impact of your kitchen. It’s important, too. But having a great kitchen is about more than having one that just looks great. Yes, you’ll want to pay attention to the cabinets you choose and the flooring and countertops you select. If you really want to have a kitchen you love spending time in, you’ve got to start with some things that are more basic.

Your Kitchen’s Layout

You’ll want to make sure that your kitchen is laid out to fit the way you want to use it. Will you do a lot of entertaining in your kitchen? If it’s going to be a place where people congregate you’ll want to make sure there’s adequate space for moving and mingling. Do you plan to do a fair amount of cooking? If so, you’lI want to ensure that the layout is structured to make the various parts of your kitchen ideal for different cooking functions (cleaning, chopping, mixing, etc.). If you plan to eat casual meals in the kitchen with your family, you’ll want to make sure you have adequate space to sit and still have plenty of room to cook.

Your Kitchen’s Lighting

Don’t underestimate the importance of good lighting for your kitchen. It’s not just a matter of making things bright enough. It’s important that you locate your lighting strategically. Make sure you have proper task lighting where you need it for preparing meals—but that you also have separate ambient lighting when you use your kitchen for entertaining.

Your Kitchen’s Relationship to Other Rooms

Open concept floor plans continue to be very popular, but what that means is that your kitchen will also be on display to other rooms in your home. People across the US are opting for this type of floor plan as it makes entertaining a breeze! You don't have to worry about being separated from your guests as you prepare meals or drinks. You'll also be able to keep an eye on your children while you're working in the kitchen. 

If you’d like additional ideas about creating a great kitchen for your Rochester home, please click here to download our Creating the Ideal Kitchen eBook. In addition to providing great ideas, it will help you plan ahead to ensure you end up with the kitchen that’s ideal for you.


Topics: Kitchen remodeling, Custom homes, kitchen design

When Buying a Rochester-Area Custom Home, It’s not Just What You Pay—It’s What You Get

Posted by John Graziose on Fri, Mar 27, 2020 @ 13:03 PM

When you’re thinking about building a new custom home in Ontario, Perinton, Webster or anywhere else in the Greater Rochester area, it’s easy to focus on the cost of the home. It’s important to have a realistic budget for your home. If you try to take on too much house, you probably won’t qualify for the loan. And even if your do, you may find yourself stretched beyond your comfort level. It’s no fun living in a home if you can’t afford to furnish it or if you’re constantly stressed by the monthly payments.

The real issue, however, isn’t just how much you pay for your home—it’s how much value your home delivers for the money you spend. You may want to check out this post, which talks about getting a fair price for a new Rochester-area home.

One of the big factors to consider when you’re thinking about the cost of a home is the quality of the home. Most new homes look pretty good in the first year or two. But if you’re planning to stay for a few years, you’ll want a home that’s solidly built and will stand up to the use you give it.

That’s one good reason to check out homes your prospective builder built several years ago; you can see how well they are maturing. Do they still look great, or are they starting to show signs of wear and tear? For three generations, our family has been building homes in the eastern Rochester area. You can choose from more than 3,000 existing homes if you want to check out the quality of our products!

As proud as we are of our quality craftsmanship, true value in a home involves more. In addition to quality of construction, you’ll want to think about how the home meets your specific needs. What are some of the things that add value to your home? Here are a few considerations to keep in mind:


Location of your Rochester custom home

Where you live is just as important as the physical structure you live in. The quality of the community you call home is so important. So are schools and proximity to work and activities. We build in a wide range of locations around the Rochester area, including Webster, Canandaigua, Perinton, Ontario, Victor, Sodus, Penfield and numerous other communities in the region.


The Design of your Rochester Custom Home

A comfortable home doesn’t just happen. The design of your home needs to fit your specific lifestyle—with a configuration that matches the way you live and entertain. Take a look at the wide variety of floor plans we offer in a range of sizes and styles (including Colonial homes, first-floor masters, patio homes, ranch homes and Cape homes.


Size of your Rochester area custom home

Some people will say that size doesn’t matter, but when it comes to your home, you’ll want to think twice about that. You may not need a large, two-story home, but when you’re considering building, you’ll want to keep the future in mind. Spending a bit more for extra space now can actually save you a lot of money later if your needs outgrow the home you’re in.

Money does matter when it comes to building your custom home. But the value you get from your home (in terms of overall comfort and quality) is more important than price. And if a lower-priced home doesn’t deliver long-term quality and value, it’s no bargain!

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Topics: floor plans, Custom homes, Rochester NY, Building a New Home, Home Design, Home Building Costs

Living in Victor, New York

Posted by John Graziose on Fri, Jan 3, 2020 @ 09:01 AM

When you’re considering building a new custom home, where you choose to build is just as important as the design and construction of the home. For homeowners looking to build in the Finger Lakes region of New York, the town of Victor has lots to offer. Here’s a brief look at some of the features that make living in Victor, NY so appealing.


Great Schools

Great schools in Victor NY

Niche.com gives Victor high marks for the quality of its schools, including ratings of “A” or “A+” for the top public schools serving the residents of Victor. Those include Pittsford-Mendon High School, Barker Road, Middle School, Victor Senior High School, Park Road School, and Honeoye Falls-Lima Senior High School. the Victor Central School District is ranked #1 Best School District in Ontario County. Victor's commitment to great public schools is evidenced by the fact that the town spends $15,582 per student for education—compared to the national average of $12,383.


Just the Right Size

Small Yet Fun Victor NY

With a population of just under 15,000, Victor is just the right size to have all the amenities you want without feeling crowded. And it’s conveniently located for work. The average commute time is just over 21 minutes.


Safety and Security

Victor NY is Safe and Secure

Feeling safe and secure at home is important, and Victor shines in that regard. Bestplaces.net rated Victor #6 in the rankings for Most Secure Places to Live in the U.S. (Mid-Size Metro Areas).

There Are Plenty of Things to Do in the Area

Things to do in Victor NY

Whether you want to enjoy an evening out, do some serious shopping, get out and enjoy nature, play some golf, or indulge your senses with the Arts, you can do that in and around Victor. Here are just a few of the opportunities that you can easily access just minutes from your home.


What Do the Current Residents Say About Victor?

Residents in Victor NY

If you want to get the inside scoop about what it’s like to live somewhere, there’s no better source than the people who actually live there! Here are comments from Victor residents in their own words (from Niche.com):

"I've grown up in Victor my whole life and have enjoyed every year. Victor has [a] great school district and many options for athletic activities. Living [in] Victor allows for easy access to Eastview Mall, the thruway, and I490. Victor also has many food options both sit down and quick-serve. Victor has so much to offer and overall is a great place to grow up and live."


"I love living in Victor, NY. I was born and raised here and hope to one day raise a family of my own here. With the recent growth that Victor is experiencing, I believe that it will become an even better place to be in the future!"


"Victor is a wonderful place to raise a family. There is enough here to entertain and live life to the fullest, but it is small enough that it is a fairly quiet place."


"Victor is a great community for all. It has many family-friendly places like parks and activities. Also, it has a huge mall and an array of stores and restaurants for those who enjoy those things. It also has many facilities for working out and sports for all ages. Finally, it is close to the city of Rochester making even more places of interest available."


Building in Victor is a Good Investment

Invest in Building a Custom Home in Victor NY

It’s important to know that your new home will hold its value. Home appreciation for Victor is up 4.3% in the last 12 months.


A Special Place Your Victor Dream Home

Build your dream home in Victor NY

We’d like to introduce you to a very special part of Victor that is a great place to build your dream home. Scout Reserve off Aldridge Road in Victor offers 0.6 to 7.9 acre partially wooded sites in a quiet, rural setting. Scout Reserve isn’t your typical development community. The lots have a much more relaxed and rural feel to them. It’s an ideal setting for a custom home that doesn’t look like every other home on the block.


And yet, the homes built here will be served by Town Water, Sewer, and Natural Gas. Despite the quiet, rustic feel of the land, it’s just minutes to downtown Victor, Area golf courses, the Eastview Mall, Route 490 and the NYS Thruway. Here's a look at the lots that are still available. One lot is currently ready for building and we expect the remaining lots to be ready for construction by the spring of 2020.

Scout Reserve Homesites in Victor New York

Click here for additional information about Scout Reserve in Victor, NY.

Schedule a Consultation to Build a Custom Home in the Greater Rochester area

Topics: Victor NY, Building a New Home, Selecting a Home Site